There's always been a strong connection between sex and rock 'n' roll (the latter term, itself a euphemism for sex), and the feminine shape of guitars has always been acknowledged.
But this is still weird as hell.
Interestingly, these ads for Hendrix Studios in Russia (a rehearsal studio) was created by two women: Anna Gladkova and Olga Azukina of Moscow's Twiga agency.
Somehow, that fact changes the way I look at the ads. They're not so much about treating women as sex objects (via guitar lust); they're showing men as kind of pathetic and desperate.
And then there's this:
Via Ads of the World
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