Beer with (asshole) attitude

That's what "Stronzo"means in Italian, not literally, but in colloquial use.

See Granny's full beefcake shoot here.

Doc Guerilla (Facebook) tipped me off that this Danish beer with the rude Italian name is being launched in Italy. I'm not really sure what the ad is supposed to be about. Is she the asshole? (In which it should be "stronza".), or is she an older lady who really digs young douchebags?

Looking for other examples of brand advertising didn't make things any clearer:

Via Wordpress

Oh well, European advertising has always confused me. I'll just hold out for a Vaffanculo Lager.